Monday, December 19, 2011

What did Middle East Search in 2011 on Google - Trends Part 2

This series covers Google Trends 2011 for UAE,  Saudi Arabia, Jordan, Egypt, Oman and Lebanon.

Google has once again released its annual Zeitgeist report, showing the fastest rising searches for countries all over the world. Saudi Arabia and Egypt were covered as part of the MENA region. I have used Google Trends to do the analysis of other countries in the Middle East.

Part 1 covers - UAE, Saudi Arabia and Oman.

Part 2 cover Egypt, Lebanon and Jordan


Jordan 

Youtube and Facebook take the lead in the searches. Saraya a popular news website is also among the top 10 searches. 

Gaddafi is a most sought after person on Google Jordan. 4Share a file sharing site is a popular in Jordan.

Interestingly Chrome browser is a among the top 10 rising keyword searches.


Egypt

Egypt has the highest number of Internet Users in the MENA region (20,136,000 as of 30 June 2011, according to internetworldstats.com). 

With all the political action happening in Egypt, no doubt ‘youm7’; a news website is among the list of popular searches.  Terms like ‘

Tahrir Square
’ and ‘Revolution of 25 January’ are among the top rising searches in 2011. Youtube and Facebook remain in the top 10 searched keywords.

Hossini Mubarak remains the most searched person on Google followed by Wael Ghonim one of the key activist in the Egyptian revolution.

Lebanon 

The country has internet usage penetration of 29%. Most of the searched terms are in English language. ‘Twitter’ is also appearing among the top 10 searched words. 

Applications like ‘whtsapp’ and ‘ebuddy’ are popular searches. 

Lots of users are taking interest in searching for the keyword ‘Syria’, assuming out of interest in the current political situation.




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